With over 170 years of collective experience, our staff of professionals bring knowledge and expertise in all service areas – from membership marketing, design, conference and meeting management, information technology, accounting, finance and more.


Stewart A. Hinckley, CMP – President & CEO
Stewart graduated from Washington & Lee University in 1982 with a Bachelor of Arts in Economics. Stewart worked in the Washington DC area hotel industry from 1982-1992, including the front office of the Hyatt Regency Crystal City and as a Catering Manager for the Radisson Mark Plaza Hotel. He joined Ruggles in 1992 as Director of Meetings and Conventions and has served as President and CEO since 2006. Stewart is a Certified Meeting Professional (CMP) and is a member of the American Society of Association Executives, the Virginia Society of Association Executives and the American Association of Medical Society Executives.

Financial Services

Kimberly Robertson, CPA – Chief Financial Officer
Kimberly is a graduate of Virginia Commonwealth University with a BS in Accounting. Before joining Ruggles in 2003, Kimberly was a manager with a local public accounting firm. Her twelve years of experience there included both tax and audit work with a strong emphasis in the not-for-profit sector.  Kimberly was promoted to Chief Financial Officer in 2010.  She is responsible for all financial record keeping, processing and reporting and works closely with our clients’ treasurers.  She is a member of the American Institute of Certified Public Accountants.

Kenneth Tweedy, CPA – Controller
Ken is a graduate of the University of Richmond with a BS in Accounting. Prior to joining Ruggles in 2012, Ken was a manager with a local public accounting firm. His twenty-five years of experience in public accounting was in auditing and taxation of the not-for-profit sector and closely held businesses. Ken is responsible for record keeping and financial reporting. He is a member of the American Institute of Certified Public Accountants and the Virginia Society of Certified Public Accountants.

Association Managers

Kim Battle – Association Manager
Kim joined Ruggles Service Corporation in 2008 after more than ten years at VISIT Milwaukee (Convention and Visitors Bureau), five as Director of Membership. In her previous role she was responsible for member recruitment, retention and relationship building, as well as event planning, fundraising and database management. She also has experience in developing websites and producing publications. Kim graduated from the University of Wisconsin-Milwaukee with a B.A. in Mass Communication.

Andrew Mann – Association Manager
Andrew came on board in 2006 after serving many of Ruggles’ clients over the years as project manager with Visual Aids Electronics (VAE). While employed with VAE, he earned the distinction of Certified Technical Specialist (CST) and honed his client service skills. Andrew is a member of the Virginia Society of Association Executives, and in 2005 received their Outstanding Member of the Year award. In 2014 he won the John R. Dufour Lifetime Professional Achievement Award. An avid cyclist and outdoor enthusiast, Andrew was president of the Richmond Area Bicycling Association in 2007.

Carolyn Moffatt – Association Manager
Carolyn joined Ruggles in 2014 after working for the Society of Cardiovascular Anesthesiologists Foundation. Her experience includes fundraising, donation management, website maintenance and event planning. Carolyn’s first career was in TV news as a News Producer for stations in Richmond, VA and Charlotte, NC. Carolyn also worked for more than 15 years as a Photographer, specializing in non- profit work. Her clients include the Washington Redskins Charitable Foundation and the Cal Ripken Sr. Foundation. Carolyn brings to Ruggles excellent organizational and customer service skills along with a great attitude.

Donna Pendarvis – Association Manager
A seasoned producer, Donna Pendarvis has teamed her large-scale special events talents with presenters of lively arts festivals, conventions, and corporate kick-offs throughout the eastern part of the United States. Six years with the American Cancer Society retrained her focus on volunteer recruitment and retention, and the streamlined coordination of a project’s multiple components under deadline and budget restraints. Donna translates this particular skill set into more effective business practices for an association, including enhanced accomplishment of the mission objectives and a heightened level of satisfaction among the society’s membership.

Sandra Peterson – Association Manager
Although Sandra has lived in Virginia since 1991, she hails from the great state of Maine where she received her Business Degree from Husson University. With over 20 years in medical association experience in the Greater Richmond area, Sandra joined Ruggles Service Corporation in 2012. Sandra started working in 1992 with the Medical Society of Virginia as Legislative Assistant to the Chief Lobbyist and the Executive Director of the Medical Society of Virginia’s Political Action Committee. In 1998, Sandra became the Psychiatric Society of Virginia’s Executive Director and continued in the position for over eight years. In 2006, Sandra became an independent contractor and worked with medical associations including the Richmond Academy of Medicine, the American College of Surgeons, the Virginia Public Health Association, the Society of Cardiovascular Anesthesiologists Foundation and the Virginia Council of Child and Adolescent Psychiatry.

Joye Stewart – Association Manager
Joye is a graduate of Commonwealth College and has been with the Ruggles team as both Membership Manager and Association Manager. She spent 10 years with Hyatt Hotels in sales, management and event planning and earned a top spot among the Hyatt Masters Sales Force. Joye was Sales Manager for the Metro Richmond Convention and Visitors Bureau, bringing conventions to the Richmond area and also as Meeting Planner for Fort James Corporation before joining Ruggles in 1998. Her experience in sales, marketing and event planning provides insight into successful strategies for association growth as well as the organizational and customer service skills necessary for managing day-to-day society operations.

Meeting Managers

Matt Carpenter – Manager of Meetings and Conventions
Matt has been employed at Ruggles since 2008 after a twenty eight year career in the audiovisual production industry. Over his career in the audiovisual industry, Matt’s experience included warehouse management, in-house hotel operations and sales management, convention production and sales management including Corporate Director of Convention Services and regional sales management. Matt’s wealth of experience in meeting and event support from the supplier side of the industry instills confidence in suppliers during the contracting and planning process creating a seamless outcome for our society partners.

Teri Allanson – Manager of Meetings and Conventions
Teri was born and raised in Richmond, Virginia. She is a graduate of East Carolina University with a BS degree in Child Development and Child Psychology. Teri worked in her family business before beginning her career as a meeting planner. She became the Senior Account Executive at Performance Food Group managing corporate trade shows, company incentive trips, corporate sales meetings and customer trade shows. More recently, Teri was Corporate Meetings Manager and Business Development Manager at Legacy Foodservice Alliance.

Exhibits and Commercial Support

Dana Gibson – Director of Corporate and Educational Support
Dana graduated from the College of Charleston in 1993 with a B.S. in Sociology and Baylor University in 1995 with a M.S. in Gerontology. Dana served as the Association Manager and then Executive Director for one of our societies. Her years of association management experience bring understanding and skill to her role in exhibits and sponsorship. Dana is passionate about providing attentive customer service and attention to the details and needs of the organization. She builds collegial working relationships and provides professional association management services with enthusiasm.

Julie Hitt – Corporate and Educational Support Administrator
Julie graduated from the Braxton School of Business in 2003 and received her MOUS Certificate in Word and Excel while attending. Before joining Ruggles in 2006, Julie was a Legal Administrative Assistant for a liability law firm for three years. Since 2006 Julie has been responsible for the administrative support for several medical societies. Julie moved from association administrative support to the exhibits and commercial support team in 2013 and is Corporate and Educational Support Administrator. Julie seeks to provide a seamless experience for our customers and special attention to the details of each exhibition and sponsorship.

Information Technology

Daniel Gainyard – Director of Information Technology / Website Developer
Daniel has been employed by Ruggles since 1986. He has developed custom membership databases and programmed multimedia CDs as well as implemented extensive website development and programming. Daniel serves as the database administrator (DBA) and network administrator. He has had outside training in many areas of information technology and has extensive working knowledge in all aspects of computer operations.

Chris Catlett – Membership Data Specialist
Chris grew up in Virginia and attended college at the University of Tennessee where he earned a BA in Economics. After graduating, he returned to Virginia and took a position with Media General Financial Services where he spent nine years in several roles. He started as a Research Analyst following companies trading on the Canadian Stock Exchanges, New York Stock Exchange and NASDAQ, later concentrating on foreign companies trading on the NYSE. He also served as a Project Manager where he lead a team that developed a database collecting financial information of companies trading on the London Stock exchange.

Matt Martin – IT and Database Specialist
With the company since 2000, Matt is responsible for maintaining the day-to-day operation and upkeep of client websites, website application development, maintenance of the company’s web server and email systems.

Wes Smith – IT and Network / Hardware Specialist
Wes has performed administration of Microsoft systems since 1995, and built PCs since 1997. He possesses degrees in both German and IT with a concentration in Cisco network administration, and is CompTIA A+ certified. Prior to joining Ruggles, he worked as an independent IT consultant in the Richmond area. He is responsible for website administration, programming and IT support.


Greg Leasure – Membership Manager
Greg works closely with the Association Managers and Executive Directors to leverage strategic member recruitment and retention initiatives. He provides detailed membership reports to Boards and recommends ways to grow the society. Greg personally greets members as they pick up registration materials onsite, while encouraging non-members to join. Greg joined Ruggles after 12 years with the American Bicycle Association. In his years with the ABA, Greg was responsible for assisting local track operators, event planning for the US National Series and building member relationships. Greg also was the Head Official during national events that he attended. He also helped to create BMX World Magazine – a globally distributed publication.

Marketing and Communications

Beverly Bernard – Graphic and Web Designer / Publication Specialist / Advertising Coordinator
Beverly has a wealth of knowledge and experience in the design and implementation of successful marketing materials for print and the web. Her extensive background in design includes work for many local, regional and national corporations before joining the Ruggles Service Corporation team in 2005. Prior to that, she worked for many years as an outside supplier to Ruggles and worked closely in that capacity with its founder, John Hinckley. Currently, she handles the marketing materials for many of the Ruggles clients. Her duties include creating logos, conference program brochures, conference syllabi, meeting signage, slides, large entry unit and meter board graphics, promotional ads for various outside publications, postcards, blast emails, web design and implementation, the coordination of outside advertising in many society publications and websites as well as many other custom projects. Having been self employed for many years prior to working full time at Ruggles, she is a self starter, a problem solver and is intuitive about client needs.

Ray Hall – Graphic Designer / Website Developer
An award-winning writer, photographer and designer, Ray joined the team in July 2006. He designs and produces meeting materials, advertisements, newsletters, syllabi, web content and mobile apps. Prior to joining Ruggles, Ray spent almost 20 years in the newspaper industry. He had a leading role in the adoption and implementation of rapidly evolving digital publishing technologies at four organizations, and is adept at using it to create engaging and effective presentations for print and the web. His work has appeared in a variety of Virginia newspapers and their supplementary publications; local, state and national trade publications; local and regional magazines; and web sites. He has also done substantial contract work for retail businesses, restaurants, colleges and universities, and government agencies.


Cynthia Bolden
Angela Cronin
Crystal Cruey
Liz McNamara
Jenny Patterson